These tips are some of the essentials I share with the– mostly male client–I coach on their style, and personal branding, but in reality, with a twist or two, these are essential rules that apply to both men and women…
1. Pay yourself first every day! A strong mind and body are the foundation for everything else.
2. Never be afraid to stand-out, but always do it with style and confidence.
3. Be bold - but not foolhardy. Create a durable image that will stand the test of time as a ‘classic.’
4. Build ‘ensembles.’ One great suit, or outfit, with a mix of separates and accessories can give you many distinctive looks.
5. Think Total Quality Package! Don’t wear a bespoke suit with supermarket shoes (though clever mixing it up–a great European tradition–is a good strategy, never cheat on the shoes!)
6. Great grooming, and personal styling, is part of the whole deal, and it takes work–get a routine going to make sure you stay immaculate.
7. Adopt some ’signature’ pieces as your own personal stamp - but don’t become a slave to them.
8. Don’t be scared of color (guys–you can wear pink) Blend it with more conservative classics and blow everyone away!
9. Re-look at your total ‘personal power brand’ packaging– from the car you drive to the company you keep…
10. Never, ever forget, that watch on your wrist tells the world everything about you! It’s the key to instant ‘club membership’ so you’d better make sure your getting into the right club…